Frankfurt, Germany, 16 April 2026: Genesis has been recognised as the “Best Brand Overall” as part of AUTO BILD’s 15th annual readers’ survey, one of Germany’s largest and most respected reader-led brand evaluations.
Genesis’ success in this year’s survey marks the first time a Korean brand has taken the top spot - “Best Brand Overall”. Genesis also came first overall in the “Luxury Class” category and scored highest in the “Value For Money” category in the same class, highlighting the strength and quality of the brand’s position in one of Europe’s most competitive automotive markets.
